Business Ventures
Real Estate
Driven by the will to contribute to Dubai's vision to become one of the world's most modern and advanced cities, Mohamed Ali Alabbar founded Emaar in Dubai on 16 June 1997. Today, the company is considered one of the world's most valuable and admired integrated real estate development companies. Alabbar’s passion for real estate is also reflected through his other renowned real-estate development companies, Eagle Hills and Nshama.
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Hospitality
When Alabbar first started Emaar Hospitality Group, the aim was to launch successful home-grown brands on par with the best brands in the hospitality sector worldwide. Today, the group is reaping the rewards of its exceptional work, with remarkable hospitality assets, including Address Hotels + Resorts, Armani Hotels and Resorts, and Vida Hotels and Resorts, in addition to serviced residences, leisure clubs, and a comprehensive portfolio of restaurants and spas.
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Technology
As a visionary and champion of innovative technologies, Alabbar has built up a diversified investment portfolio in the technology sector. Teaming up with Saudi Arabia’s Public Investment Fund (PIF), he launched noon in 2017, which has become the region’s leading e-commerce platform and digital ecosystem. He is also a major investor with Middle East Venture Partners (MEVP), a fund offering investors tech exposure in the MENA region and Turkey. Additionally, through Alabbar Enterprises, which he heads, he has a stake in global online fashion retailer Yoox Net-a-Porter Group and has signed a joint venture to set up an online luxury retail business in the Middle East. In 2021, Alabbar announced Zand, his latest technology venture and the world’s first fully digital bank to offer both retail and corporate banking services.
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Food
In 2016, Alabbar led a consortium of Gulf investors to acquire the food packaging and restaurant franchise business, Americana. Through Alabbar Enterprises, he has also brought a plethora of reputed international F&B brands into the region. More recently, noon announced the launch of noon Food, a platform aiming to grow the food and beverage delivery sector via accessible technology and fair pricing, to create a more sustainable ecosystem for businesses and consumers.
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